About Us
A Universiti Sains Malaysia spin-off bringing research-backed, plant-based skincare to everyone.
SkeenShine began with a simple belief: everyone deserves to look and feel beautiful, and skincare shouldn't come at the cost of your skin's long-term health.
We are a Universiti Sains Malaysia (USM) spin-off company, built on scientific research led by local scientists. Every formula we make is developed to be pH-balanced and free from SLS/SLES, parabens, harsh alcohols, synthetic fragrances, and sodium chloride — so what works on your skin today keeps working for it tomorrow.
We believe in the power of natural ingredients and elegance in simplicity.
Research-Backed, Recognised
The People Behind SkeenShine
Founded and developed by scientists and researchers from Universiti Sains Malaysia.
Hae-Won Jeon
Founder & CEO
Leads SkeenShine's mission to make research-backed skincare accessible to everyone.
Prof. Dr Siti Amrah Binti Sulaiman
Lead Researcher
Dr Tuan Nadrah Naim Binti Tuan Ismail @ Tuan Manah
Researcher
Dr Norul Badriah Binti Hassan
Researcher